WWE has posted a task listing for a director of brand and advertising and marketing, dealing with some of main brand officer Stephanie McMahon’s duties whilst she is on a depart of absence.
In a listing posted to Workday nowadays, WWE declared that it is trying to find a new comprehensive-time employee to be “…an critical contributor to the expansion and good results of the WWE Premium Dwell Events, WWE linear programming and the WWE manufacturer.”
Stephanie has held her existing title of CBO due to the fact 2013, but declared on Twitter previous week that she was having a leave of absence to target on her spouse and children, efficient Might 20.
McMahon’s husband, WWE govt vice president Paul “Triple H” Levesque endured a cardiac event last September.
In this article is the complete textual content of the task listing:
The Brand and Internet marketing Director will be an important contributor to the progress and achievement of the WWE Top quality Dwell Functions, WWE linear programming and the WWE brand. This qualified will guide cross-practical advertising strategies for gatherings this kind of as WrestleMania, Royal Rumble, and SummerSlam, supporting innovative execution across linear, social, electronic and OTT platforms. In addition, the Internet marketing Director will add to the improvement of total WWE brand name belongings and oversee the execution of WWE model strategies on WWE’s social media accounts. Resourceful ideation, interest to depth, marketing insight, strategic thinking, challenge fixing, and means to pivot immediately are essential. Prospect ought to prosper in a supportive team surroundings that prizes collaboration, innovation, and management.
Guide promotional setting up for WWE Top quality Reside Events and inside milestones
Coordinate inputs and pursuits throughout multiple inner stakeholders together with Media/Output team, Creative Services, Communications, Leisure Relations, Neighborhood, and far more
Deal with paid out media company relationships in help of High quality Dwell Gatherings, tracking budgets and major reporting and optimization
Entry, review, and disseminate interior and third-occasion study to enhance WWE messaging, innovative and advertising ways
Make obvious and concise shows that observe marketing strategies throughout gatherings and clearly indicate guidance designs, creative consistency and enterprise goals
Quick, evaluate and approve promotional inventive (video, static, etcetera.), ensuring impactful messaging for WWE fans and consistency with WWE brand name and party tips
Guidance supplemental WWE activations close to Premium Live exhibits, making sure fan awareness and smooth execution on web-site
Guide interior and external meetings with crystal clear agendas and collaborative dialogue
Bare minimum of 6 to 8 years of related knowledge, ideally at a league/workforce, media/creative agency, media company, or the internet marketing organization of a brand/house
Working experience with a mix of any of pursuing: league or event sponsorship, electronic/social media, linear or OTT networks, experiential, customized production, expertise rights/endorsements
Proven expertise in comprehending the relationship among model advertising goals and cross-platform media offerings wanted to help drive & achieve a brand’s enterprise ambitions/outcomes
Ability to build cohesive 360 marketing plans
Knowing of social media dynamics, paid out media methods, and reporting
Encounter designing and crafting PowerPoint decks
Convenience with ideating collaboratively or as an particular person
Outstanding interaction skills, with the skill to articulate evidently in the two composing and speech
Demonstrated means to remain structured and prioritize in an very quick-paced surroundings
Passionate, driven, and individually accountable with a commanding existence and strength
Encounter top and mentoring a team a furthermore
Skill to journey domestically for WWE functions and production approx. a single time for each month
Bachelor’s Degree demanded