LOS ANGELES—KCAL 9, the CBS-owned unbiased station in Los Angeles, has introduced strategies to launch a nearby morning information franchise that will air from 4:00–11:00 AM, PT on weekdays, beginning this drop.
The addition of these everyday seven-hour newscasts will extend the KCAL 9 Information model to weekday mornings for the 1st time in the station’s background.
In March 1990, KCAL 9 grew to become the to start with television station in the country to launch nightly, 3-hour area newscasts for the duration of primetime (8:00-11:00 PM), a shift that has served build KCAL 9 as one particular of the most recognizable, trustworthy and well-liked area information stations in the Los Angeles market place.
With the launch of KCAL’s early morning newscasts, sister station CBS 2 has announced that it will expand its commitment to countrywide and international news coverage by airing reside broadcasts of CBS Mornings From 4:00–6:00 AM, PT while also continuing to carry the West Coast editions of the CBS News’ morning program in its longtime 7:00–9:00 AM, PT time interval.
KCAL 9’s morning news will air on equally CBS 2 and KCAL 9 throughout the 6:00-7:00 AM hour.
The addition of KCAL 9’s early morning information franchise will give CBS 2, KCAL 9 and the CBS News Los Angeles streaming channel a merged whole of 91.5 hours of routinely scheduled live community newscasts per week – much more several hours than any other station in the Los Angeles market, the firm claimed.
“By launching early morning news on KCAL 9 and incorporating a second every day broadcast of CBS Mornings on CBS 2, our neighborhood-to-world information corporation is perfectly positioned to showcase its top quality information on our broadcast and streaming channels in the Los Angeles industry,” mentioned Wendy McMahon, president and co-head, CBS Information and Stations. “As one of the most trustworthy community news companies in Southern California, the window of possibility for KCAL 9 News in the early morning is huge open. We also imagine this is an viewers progress option for CBS Mornings by supplying early risers and commuters in the Los Angeles sector the possibility to enjoy reside from 4:00-6:00 AM.”
“These bold moves will enable us to have the very best of both of those worlds, with the strength of KCAL 9 News setting up a nearby information beachhead and two runs of CBS Mornings producing CBS 2 a additional prominent provider of nationwide community information,” said Joel Vilmenay, president and basic supervisor of CBS News and Stations’ local organizations in Los Angeles, which include KCBS-Television, KCAL-Tv set, the CBS News Los Angeles streaming channel and CBSLA.com. “The investments we are creating in people today and know-how will allow us to develop much more hours of are living, frequently scheduled community information than any other station in the market.”
Vilmenay extra that KCAL 9 has by now started selecting supplemental complete-time employees to help the output of the station’s morning newscasts.